Executive Director, BIC
Karina has over 20 years publishing industry experience, including 5 years with Dorling Kindersley, followed by 12 years at Penguin where she was the Digital and Data Supply Chain Manager. She joined Book Industry Communication Ltd (BIC) as its new Executive Director in February 2012 and has since been restructuring and re-energising the organisation in addition to growing its remit and international focus.
Previous publishing industry roles have included international sales/rights, customer operations, stock and data management. She has a wealth of operational and data experience in both the physical supply chain and the digital supply chain and is passionate about training, metadata and process improvement.
Established in 1991, BIC is the UK book industry’s independent supply chain organisation set up and sponsored by The Booksellers Association, The Publishers Association, The British Library, and the Chartered Institute of Library & Information Professionals (CILIP). BIC promotes supply chain efficiency in all sectors of the book world through e-commerce, best practice, training, and the application of standard processes and procedures. This year BIC introduced and sponsored the Supply Chain Innovation Award at The Bookseller Industry Awards. Talk to BIC about Training, Physical and/or Digital Supply Chain, Metadata, Library industry.
Metadata is often perceived as a dirty word or some great mystery, frequently instilling fear and loathing into the heart of many. However it really shouldn’t be regarded as such and with an increasing number of systems available to help, it’s time now more than ever to think differently. Karina's presentation aimed to dispel the fear, reveal how and why metadata can work for you/your organisation and will discuss the importance of getting your information right first time and distributed as efficiently as possible.